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A JOURNEY FOR 9/11:

A JOURNEY FOR 9/11:

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Winuk Communications managed all national public relations for this two-year campaign which raised $3 million for the medical treatment and monitoring of thousands of rescue and recovery workers of Ground Zero now ailing as a result of their service.  The campaign featured a 3,003-mile cross-country walk by retired NY Giants legend and Super Bowl champion George Martin, who founded Journey.  The agency, which received three national public relations awards for its work on Journey, secured more than 800 interviews for Mr. Martin, directed government relations for the campaign, staged numerous press conferences and other events throughout the nation (including what was likely the first press conference ever on the George Washington Bridge), crafted speeches and collateral materials and more.

"Cause-Related PR Effort Reignites Support for 9/11 Workers with Football Star's Cross Country Walk"

 "Giant Walk"